Retention Over RecruitmentThe less members use the club, the more likely they are to stop seeing the value of membership costs and drop their memberships as a result.
CGM's Steve Graves on Membership RetentionSteve Graves discusses their Activity Level Indicator (ALI) software platform to help your club's membership retention efforts.
Creative Golf Marketing Joins as CMAA Education PartnerCreative Golf Marketing has joined the Club Management Association of America (CMAA) Partnership Network as an Education Partner.
Ranking Your Members' Engagement OnlineMembers know what Facebook and LinkedIn are. But their knowledge, and more importantly, their strategic view of it is probably very limited.